Search University Forum

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Program

09.00 > 9.15 Breakfast

09.20 > 9.30 Welcome Speech

09.30 > 9.50 Google's Vision on how Technology is reshaping the Display Industry Pascal Van Laere: Google BE

09.50 > 10.20 Google Analytics Today Timo Josten: Google UK

10.20 > 10.40 SEO FAQ from our Clients Gerald Claessens: Knewledge

10.40 > 11.10 Coffee Break

11.10 > 11.40 The Microsoft-Yahoo! Search Alliance: update and expected impact on the Search Advertising Landscape in Europe Gilles Rousseau: Microsoft EMEA

11.40 > 12.00 The Changing Face of Discoverability on the Web Jonathan Van Parys: HackDemocracy

12.00 > 12.20 10 tips to optimize your local Search approach in SEO and SEA Marnik D'Hoore: bSeen

12.20 > 13.40 Lunch

13.40 > 14.00 Can Automated Tools Replace your Agency ? Gabriel Goldberg: Semetis

14.00 > 14.20 Sponsored Ads and Trademark Law: Legal Challenges and Opportunities Benjamin Docquir: Simont Braun

14.20 > 14.40 Measuring Search Marketing Efficiency : Which lens to use? Laurent Bousis: iProspect

14.40 > 15.00 Coffee Break

15.00 > 16.30 A Vision of Google Search - Past and Present Maile Ohye: Google US

16.30 > 17.00 Q&A